OK Mobility continues its expansion plan in Africa and enters Tunisia, Senegal and Gambia, consolidating its presence in this continent after its arrival in Morocco in 2023. These openings are the result of the successful franchise model that OK Mobility is implementing, both in new countries and in those where it is already present, benefiting from the experience and market knowledge offered by its local franchisees.
The new Tunis OK Store is located at Tunis-Carthage International Airport which, with almost 9 million passengers in 2023, is one of the leading airports in the North African region. In addition, the presence of Mallorcan hotel chains in this country allows OK Mobility to take advantage of the potential of the tourism sector in this region.
In Senegal, OK Mobility enters with two new OK Stores: one in the centre of Dakar, the capital, focused on meeting the mobility needs of corporateclients travelling on business, and one at Blaise Diagne International Airport, which welcomed more than 2 million passengers in 2023.
In terms of Gambia, the company opens an OK Store at Banjul International Airport, located in the country's capital, being the only mobility brand within this airport, which reaffirms its leadership position in the region.
Othman Ktiri, CEO of OK Mobility, says: "We are very excited to announce that with these new openings, OK Mobility is now present in 20 countries.. This milestone not only reflects the result of our expansion process, but also our commitment to bring our mobility solutions to more and more people around the world. "Growth made possible by our solid franchise model which allows us to collaborate with the best local operators. Their knowledge of local markets and dedication are key to strengthening the OK brand in each new market. Together, we are making a difference in the mobility sector and we can't wait to see what the future has in store for us," concludes Ktiri.
With these new openings, OK Mobility consolidates its presence in 20 countries on four continents, reaffirming its commitment to leading the development of the mobility sector in a global context.
It is now possible to make car rental reservations in Tunis, Banjul and Dakar via okmobility.com.